Bhawna Sharma, Founder of LEXRADAR, delivered an interactive session at Bennett University on how trademarks and intellectual property shape brands and market trust.
The session covered:
- How trademarks function as brand signals
- Connecting IP to brand strategy, market positioning, and enforcement
- Practical do’s and don’ts for student projects, clinics, and early-stage ventures
- Bridging classroom theory with real-world IP workflows
A special appreciation to Bennett University’s School of Law, the Internship & Placement Committee, and the Centre for Intellectual Property Law (CIPL) and to the student cohort for their thoughtful questions and active participation.
💡 Brands are built on trademarks. Are you protecting them?
Let’s bring IP Literacy to your ecosystem or organisation. Write to us: 📩 ip@lexradar.in
